[01]
Strategic Intelligence
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Brief in. Strategy out.
MeldSignal reads six platforms and delivers a workspace your team keeps using. Every brief, every iteration, every share.
30 minutes, first run
6 platforms, read fresh
every claim tied to source
[02]
PHILOSOPHY
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STRATEGY AT THE SPEED OF THE SIGNAL IT READS. 30 MINUTES, EVERY BRIEF.
STRATEGY AT THE SPEED OF THE SIGNAL IT READS. 30 MINUTES, EVERY BRIEF.
STRATEGY AT THE SPEED OF THE SIGNAL IT READS. 30 MINUTES, EVERY BRIEF.
Eight years on twenty global consumer brands across six industries: beauty, luxury, spirits, automotive, fashion, activewear. MeldSignal productizes the Signal System methodology that shaped that work.
Nil Nuhoglu
Founder, MeldSignal
8+
years on global consumer brands
8+
years on global consumer brands
20
brands shaped
20
brands shaped
6+
platforms read fresh, every brief
6+
platforms read fresh, every brief
30 min
from brief to strategy
30 min
from brief to strategy
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six week consultancy projects
PDFs that age before they print
Learning that stays with the agency
Deliverables that outlive their relevance
Reports read once, then archived
Six rounds of agency quoates
Cycle times stuck six weeks behind culture
Dashboards without a brief attached
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six week consultancy projects
PDFs that age before they print
Learning that stays with the agency
Deliverables that outlive their relevance
Reports read once, then archived
Six rounds of agency quoates
Cycle times stuck six weeks behind culture
Dashboards without a brief attached
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six week consultancy projects
PDFs that age before they print
Learning that stays with the agency
Deliverables that outlive their relevance
Reports read once, then archived
Six rounds of agency quoates
Cycle times stuck six weeks behind culture
Dashboards without a brief attached
WHAT DOES YOUR INSIGHT FUNCTION COSTS TODAY?
Annual Salary, Insight/Strategy Lead (£)
briefs per year
typical agency cost per brief (£)
Re-cut after launch
Annual Savings with Meldsignal
*Salary input is base annual; formula adds 30% for employer NI, pension, and benefits to estimate fully-loaded cost. Comparison uses MeldSignal Brand tier (£499/month, £4,990/year). Cost-per-brief is what an agency or freelance strategist typically charges per engagement.
[03]
Capabilities
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Brand strategy, end to end.
Brand strategy, end to end.
Brand strategy, end to end.
[id]
[service]
[What we do]
01
Six platforms, read fresh
Every brief reads Reddit, YouTube, TikTok, Pinterest, Instagram Posts and Reels, fresh. Noise filtered out before strategy is built.
Fresh read per brief
ımages and captions parsed together
language aware ingestion
01
Six platforms, read fresh
Every brief reads Reddit, YouTube, TikTok, Pinterest, Instagram Posts and Reels, fresh. Noise filtered out before strategy is built.
Fresh read per brief
ımages and captions parsed together
language aware ingestion
02
strategy you can present
Each report delivers Executive Summary, Brand Truth, Market Reality, Tensions, Priority Opportunities, Whitespace, and a 12-Week Activation Roadmap. Every row cites a source post.
Marketing-team actionable
Defensible against source
Read-ready format
02
strategy you can present
Each report delivers Executive Summary, Brand Truth, Market Reality, Tensions, Priority Opportunities, Whitespace, and a 12-Week Activation Roadmap. Every row cites a source post.
Marketing-team actionable
Defensible against source
Read-ready format
03
A workspace you keep using
Read the strategy in your browser. Re-roll the 12-week plan with a new activation mix in one click. Print to PDF when you need a takeaway.
Browser-readable
Re-roll the 12-week plan in one click
Always at your URL
03
A workspace you keep using
Read the strategy in your browser. Re-roll the 12-week plan with a new activation mix in one click. Print to PDF when you need a takeaway.
Browser-readable
Re-roll the 12-week plan in one click
Always at your URL
04
strategy work at the row level
Click any row of the 12-week roadmap to generate a creator brief. The strategy work continues past the report.
creator-brief generator
Anchored to your category research
more artifacts shipping
04
strategy work at the row level
Click any row of the 12-week roadmap to generate a creator brief. The strategy work continues past the report.
creator-brief generator
Anchored to your category research
more artifacts shipping
05
weight your activation mix
Set Digital, Retail and Experiential weights at brief intake. The 12-week roadmap apportions chunks to match. Re-roll the plan in one click.
three-channel weighting
partial regenerate
honored to the chunk
05
weight your activation mix
Set Digital, Retail and Experiential weights at brief intake. The 12-week roadmap apportions chunks to match. Re-roll the plan in one click.
three-channel weighting
partial regenerate
honored to the chunk
06
Every brief, sharper
After each run, the system remembers what it learned about your category. Future briefs read those priors. Your brand-specific IP stays yours; the system reads your category sharper each time.
category memory sharpens with use
tenant-isolated
cited to source posts
06
Every brief, sharper
After each run, the system remembers what it learned about your category. Future briefs read those priors. Your brand-specific IP stays yours; the system reads your category sharper each time.
category memory sharpens with use
tenant-isolated
cited to source posts
BRAND STRATEGY
ON SUBSCRIPTIOn
Flexible plans for any scale.
[04]
How it works
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From Brief to live workspace
From Brief to live workspace
From Brief to live workspace
Four automated phases. Cited end to end.
Phase 1
Brief Intake
Target market, reference markets, audience, keywords, optional activation mix. Boundary check on what's in scope.
phase 2
Scrape and filter
Six platforms pull fresh social posts. Vision pass on images. Relevance check trims off-topic content before analysis runs.
Phase 3
Analysis
Identify the themes. Surface the tensions. Map the whitespace. Build the activation plan.
Phase 4
Workspace Ready
Workspace URL in your inbox. Brief, themes, scorecard, roadmap and synthesis live at the same address.
Phase 1
Brief Intake
Target market, reference markets, audience, keywords, optional activation mix. Boundary check on what's in scope.
phase 2
Scrape and filter
Six platforms pull fresh social posts. Vision pass on images. Relevance check trims off-topic content before analysis runs.
Phase 3
Analysis
Identify the themes. Surface the tensions. Map the whitespace. Build the activation plan.
Phase 4
Workspace Ready
Workspace URL in your inbox. Brief, themes, scorecard, roadmap and synthesis live at the same address.
What happens
After?
Iterate the mix. Generate creator briefs. Audit any claim.
Your report gets better each time.
Iterate the mix
Re-weight Digital, Retail, Experiential. Partial regen of the 12-week plan.
Generate creator briefs
Click any roadmap row for a structured creator brief.
Audit-defensible
Click into Themes for the source posts behind every claim. Walk anyone through the reasoning.
[05]
Pricing
_
Flexible pricing for any scale.
Flexible pricing for any scale.
Flexible pricing for any scale.
Monthly
Annual
save 17%
PILOT PRICING LOCKED THROUGH JULY 2026.
Try Once
One full brief. 30 days in the workspace. Credit applies to a subscription.
/once
Full 6-platform read
Complete strategy report
Always-on workspace for 30 days
5 re-rolls of the 12-week plan
5 creator-brief generations
£200 credit toward subscription
Brand
Popular
One brand, one team. Three briefs a month, at the price of a single freelance day.
/month
3 briefs per month
15 re-rolls + 20 creator brief generations per brief
cross-brief category memory
activation-mix at intake
audit-defensible row by row
always-on workspace
Agency
Multiple brands under one team. Six briefs a month across a portfolio.
/month
6 briefs per month across multiple brands
multi-workspace
20 re-rolls + 30 creator brief generations per brief
everything in brand
priority feedback channel
direct on boarding call
Monthly
Annual
save 17%
PILOT PRICING LOCKED THROUGH JULY 2026.
Try Once
One full brief. 30 days in the workspace. Credit applies to a subscription.
/once
Full 6-platform read
Complete strategy report
Always-on workspace for 30 days
5 re-rolls of the 12-week plan
5 creator-brief generations
£200 credit toward subscription
Brand
Popular
One brand, one team. Three briefs a month, at the price of a single freelance day.
/month
3 briefs per month
15 re-rolls + 20 creator brief generations per brief
cross-brief category memory
activation-mix at intake
audit-defensible row by row
always-on workspace
Agency
Multiple brands under one team. Six briefs a month across a portfolio.
/month
6 briefs per month across multiple brands
multi-workspace
20 re-rolls + 30 creator brief generations per brief
everything in brand
priority feedback channel
direct on boarding call
Monthly
Annual
save 17%
PILOT PRICING LOCKED THROUGH JULY 2026.
Try Once
One full brief. 30 days in the workspace. Credit applies to a subscription.
/once
Full 6-platform read
Complete strategy report
Always-on workspace for 30 days
5 re-rolls of the 12-week plan
5 creator-brief generations
£200 credit toward subscription
Brand
Popular
One brand, one team. Three briefs a month, at the price of a single freelance day.
/month
3 briefs per month
15 re-rolls + 20 creator brief generations per brief
cross-brief category memory
activation-mix at intake
audit-defensible row by row
always-on workspace
Agency
Multiple brands under one team. Six briefs a month across a portfolio.
/month
6 briefs per month across multiple brands
multi-workspace
20 re-rolls + 30 creator brief generations per brief
everything in brand
priority feedback channel
direct on boarding call
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
ENTERPRISE
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
ENTERPRISE
ENTERPRISE
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL within 30 minutes of brief submission. Each report delivers Executive Summary, Brand Truth, Market Reality, Tensions, Priority Opportunities, Whitespace, a 12-Week Activation Roadmap, and Risks. Every row ties back to a source post. You read it, iterate the 12-week plan, generate creator briefs from any roadmap row.
02
How does this differ from Brandwatch?
Listening tools surface what people are saying. MeldSignal turns that into what your brand should do about it. The output is a strategy document. Named priority opportunities, ownable whitespace, twelve weeks of activation. Each row defensible against the source posts behind it.
03
Where does the research come from?
Six platforms read fresh for every brief: Reddit, YouTube, TikTok, Pinterest, Instagram Posts and Reels. A vision pass reads imagery; a relevance check filters off-topic content before analysis runs. Every claim ties to its source posts.
04
What does "live system" mean?
Your strategy lives in a workspace, browser-readable, always at the same URL. Generate a creator brief from any roadmap row. Audit any claim against its source posts.
05
How is my data and IP protected?
Every brief lives in your workspace. Tenant isolation is enforced at the database layer. Only you see your work. Cross-brief category learning anonymises before it propagates: your brand, your competitors, your specific conclusions stay yours. Only the category-level priors flow back into the shared layer, sharpening the system's read of your category over time.
06
Who's behind MeldSignal?
Founded by Nil Nuhoglu. Eight plus years on twenty global consumer brands. MeldSignal productizes the Signal System methodology that produced validated work across those brands. Each pilot customer gets a direct line to her.
DIRECT LINE
Email reaches the founder.
Same-day reply. Bring your brief, we'll walk you through a live run on a brand of your choosing.
Nil Nuhoglu
Founder, MeldSignal
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL within 30 minutes of brief submission. Each report delivers Executive Summary, Brand Truth, Market Reality, Tensions, Priority Opportunities, Whitespace, a 12-Week Activation Roadmap, and Risks. Every row ties back to a source post. You read it, iterate the 12-week plan, generate creator briefs from any roadmap row.
02
How does this differ from Brandwatch?
Listening tools surface what people are saying. MeldSignal turns that into what your brand should do about it. The output is a strategy document. Named priority opportunities, ownable whitespace, twelve weeks of activation. Each row defensible against the source posts behind it.
03
Where does the research come from?
Six platforms read fresh for every brief: Reddit, YouTube, TikTok, Pinterest, Instagram Posts and Reels. A vision pass reads imagery; a relevance check filters off-topic content before analysis runs. Every claim ties to its source posts.
04
What does "live system" mean?
Your strategy lives in a workspace, browser-readable, always at the same URL. Generate a creator brief from any roadmap row. Audit any claim against its source posts.
05
How is my data and IP protected?
Every brief lives in your workspace. Tenant isolation is enforced at the database layer. Only you see your work. Cross-brief category learning anonymises before it propagates: your brand, your competitors, your specific conclusions stay yours. Only the category-level priors flow back into the shared layer, sharpening the system's read of your category over time.
06
Who's behind MeldSignal?
Founded by Nil Nuhoglu. Eight plus years on twenty global consumer brands. MeldSignal productizes the Signal System methodology that produced validated work across those brands. Each pilot customer gets a direct line to her.
DIRECT LINE
Email reaches the founder.
Same-day reply. Bring your brief, we'll walk you through a live run on a brand of your choosing.
Nil Nuhoglu
Founder, MeldSignal
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL within 30 minutes of brief submission. Each report delivers Executive Summary, Brand Truth, Market Reality, Tensions, Priority Opportunities, Whitespace, a 12-Week Activation Roadmap, and Risks. Every row ties back to a source post. You read it, iterate the 12-week plan, generate creator briefs from any roadmap row.
02
How does this differ from Brandwatch?
Listening tools surface what people are saying. MeldSignal turns that into what your brand should do about it. The output is a strategy document. Named priority opportunities, ownable whitespace, twelve weeks of activation. Each row defensible against the source posts behind it.
03
Where does the research come from?
Six platforms read fresh for every brief: Reddit, YouTube, TikTok, Pinterest, Instagram Posts and Reels. A vision pass reads imagery; a relevance check filters off-topic content before analysis runs. Every claim ties to its source posts.
04
What does "live system" mean?
Your strategy lives in a workspace, browser-readable, always at the same URL. Generate a creator brief from any roadmap row. Audit any claim against its source posts.
05
How is my data and IP protected?
Every brief lives in your workspace. Tenant isolation is enforced at the database layer. Only you see your work. Cross-brief category learning anonymises before it propagates: your brand, your competitors, your specific conclusions stay yours. Only the category-level priors flow back into the shared layer, sharpening the system's read of your category over time.
06
Who's behind MeldSignal?
Founded by Nil Nuhoglu. Eight plus years on twenty global consumer brands. MeldSignal productizes the Signal System methodology that produced validated work across those brands. Each pilot customer gets a direct line to her.
DIRECT LINE
Email reaches the founder.
Same-day reply. Bring your brief, we'll walk you through a live run on a brand of your choosing.
Nil Nuhoglu
Founder, MeldSignal